Today’s shoppers are more cautious than ever, using their phones to vet every...

https://web-wiki.win/index.php/The_Smartphone_Revolution:_How_Mobile_Devices_Have_Permanently_Altered_the_In-Store_Buyer_Journey

Today’s shoppers are more cautious than ever, using their phones to vet every detail before they ever hit buy. They aren't just browsing; they are hunting for reasons to trust you. To win, you must stop hiding the specifics