[Comment 1 – Sarah, 7 years in e-commerce marketing]

https://padlet.com/melissamayer31vkjup/bookmarks-egldptrenrcedwlt/wish/KxJvagYljJV8ZAg0

[Comment 1 – Sarah, 7 years in e-commerce marketing] Hey, great post on conversion rate optimization! Here’s the thing—when we shifted our A/B testing focus from homepage banners to checkout page copy, we saw a $15K monthly uptick in sales